A very merry unbirthday to me, to me! Yes you are probably all thinking, ‘now she really has lost the plot’…but it’s actually this little baby blog’s first birthday! New Girl on The Blog did actually technically exist before April 2015 (BB – Before Blog) but she hadn’t quite figured out who she was yet. This time last year she came bursting out of that closet, she had a huge image overhaul, she got her own URL, her own custom design, a fancy new logo and she has been blogging ever since.
Now it’s her first birthday, in her current reincarnation and boy oh boy has she got some new tricks up her sleeve. So I thought I would take this opportunity to reflect (as the brains? behind NGTOB) on our journey so far together, the peaks and the troughs, broke back mountain style…(just kidding).
Why did we start this journey? What did we have in mind?
Tough question – I have loved and read blogs for many years, it started with The Londoner way back in sixth form, 6 years ago now…eek! Her preppy style was at the time quite up my street and back then she wasn’t wearing choos and Gucci. I’m originally from Liphook, out in the sticks, out in the middle of nowhere and I often spent my weekends in London, hunting out restaurants and charity shops. I’m not sure why I didn’t start blogging at University, as Newcastle had plenty to offer. But when I returned to live in London almost 18 months ago, I knew NGOTB was the first thing on my agenda. I decided that I would no longer waste my money on clothes, charity shop finds and pop up restaurants without having a platform to show other people what I have got up to. The dream was/is never to be as big as The Londoner, or Fashion Me Now – it’s simply not what gets me up in the morning. That’s Human Rights. But it is an important part of my life, I am ‘Wild at Heart’ – quite creative and artsy fartsy – but training to be a lawyer just doesn’t satisfy all my interests. If I get one little freebie here and there, or if one person I don’t know very well has told me they like my blog and enjoy reading it – then that’s all I need to keep going.
Where are we going from here?
Actually we are on the up, I might not have 136774660k instagram followers yet, but our views are growing month on month. A successful business reports growth does it not? NGOTB has tripled her views and unique visitors since this time last year. Often I have no idea where these views are coming from (probably my mum always pressing refresh) – because I still only advertise on my personal Facebook page and instagram. I will branch out soon into my own blog Facebook page, I might approach some PR agencies (I don’t believe you have to wait for them to come to you), my mum thinks I should have a launch party (i’m game for that – any excuse to have a party)!
You guys will also start to see some changes soon, I am in the process of updating the design of my blog, so that it’s easier to read, easier to navigate. Plus I am working on updating my logo a bit for the summer, to freshen up the page.
With regards to content this year – you will be seeing more fashion, more travel, more restaurants. I’m also working on a couple of reflection and advice pieces right now too. Two months ago I upgraded my camera, I am so pleased with the results – the chap is also getting rather good at taking photos now as well, which has been one of the main reasons why you guys will have seen a few more outfit posts recently, because it isn’t just me behind the camera any more!